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3 Marketing Strategies for Small Businesses

By Eskanisa R

26 November 2018

Some simple strategies to anticipate any barriers while running your own small business.

Nowadays, people tend to run their own small business to earn extra money. Small business are business activities own and run by the owner. Compared with medium and large scale of business, small one is more simple, but it has same barriers. Here some simple strategies to anticipate any barriers while running your own small business.

1. Understanding of Buyer Needs

If you decided to run into business, any kind of business, you should know who is your buyer. While you exactly know who they are, you can identify things they need, what kind of product attract them most or any product they need. For example, your buyers are students or busy office workers who do not have enough time to eat their breakfast, you can take the advantage to sell simple meals on the go for busy mornings keep them full until lunch.

2. Identify Your Strengths

To increase product demand is offer something your market values. Maintaining yet improving product quality and your service to convince and attract more customers. Make a new customer but keep the old. The customer loyalty exists long term only if you make them always satisfy with your best product and service.

3. Promote a Product in Effective Ways

Many people think it is easy thing to do, free promotions on social medias. In fact, they may not doing promotion in effective ways. Take your time to develop the best promotion strategies, so your product can hit bigger leagues, communities and public. While doing promotions, work at it with your whole being, use any social media, Blog, Facebook, Twitter, Instagram, WhatsApp, Line and any buying and selling sites. Besides photo, you can also make your products look more tempting with video format.


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